Like many baseball-loving and playing kids in the 1980's, one of my first exposures to direct response copy was on the Bazooka gum wrappers.
Talk about a copywriting challenge, right?
They had a small image and about 2 sentences on a small gum wrapper to sell something.
From there, vintage comic books were an awesome source of direct response copy, before I began calling all the 1-800 numbers in the back of business opportunity magazines.
If you're on this page, then you're probably looking for some other type of copywriting work needed to drive leads or sell more of your products or services, right?
Well, that's exactly why I created this page.
It's for those "odd jobs" that you don't want to spend the time writing the copy or marketing promotions for on your own.
After all, there are all sorts of...
Odd Copywriting Jobs Offered Here
In addition to salesletter copywriting, you have everything from...
- Email campaigns (subject lines and full copy)
- Direct mail pieces (long and short)
- Copy for banners (online and off-line)
- Magazine ads (display with short or long copy)
- Voice-over scripts for radio & TV commercials
- Display ads (all types)
- Creative copy for billboards along the highway
- Copy for any type of online marketing
- Copy for any type of off-line marketing
Just as a 'handyman' can do any sort of job in your house in or out, my 'handyman copywriting services' will help you get more sales and save you time.
Whether you have a brick and mortar business, or you're a SAS company launching a SalesForce killer, I've got your copy covered.
It doesn't matter if your target market prefers dry, more specific type copy...
Or they enjoy the razzle-dazzle copy filled with big promises, huge guarantees, and the kitchen sink...
I've got your back... and your copy.
If you're in the market for copy for a cardboard sign you could wear while you walk up and down the street, I can do that, too.
How I Gave Away Money & Ended Up On The News
I needed to think - FAST.
My client was launching in the Houston, Texas market in one week and I needed to get them the most exposure I could.
And I needed a heck of a lot more exposure than what Facebook ads could bring.
Suddenly, the BIG IDEA hit me like a ton of bricks. Actually, it hit me like big stacks of $1 bills.
And no, I was not at a strip club...
My idea was this:
I created a big cardboard sign that said, "I Don't Want Your $ - I'm Giving It Away".
I then put a couple of holes on the top of the cardboard and added some string so I could wear it around my neck.
Next, I wrote a one-page flyer with a great offer that lead people to a website (landing page) so I could get their name and email address.
I went to the bank and got hundreds of dollars worth of $1 bills, and then stapled a $1 bill to each flier.
Now here's where the magic happened...
I wrote out 15 different scripts for people to read... And then wrote down the phone numbers for all of the radio, TV, and news stations in Houston.
Finally, I reached out to a bunch of friends and asked them to make at least 3 phone calls from my list using the script I wrote at random when I texted them to do so.
Everything was in place...
The next day I drove down to one of the busiest intersections in Houston, Texas wearing a black suit.
Unfortunately, this was mid-summer and it was well over 100 degrees outside...
Not my best idea for a summer marketing stunt, but there was no turning back.
I walked out to the median and started walking back and fourth.
I had the sign around my neck and a stack of the fliers.
People were rolling down their windows, and I was handing them the flier and the $1 bill.
Soon, local security came and called me over to the other side of the street. I explained what I was doing and the officer loved it.
He was worried about me having all that cash out in the open, so he parked his car in in a nearby parking lot.
I was sweating.
The sun and heat was relentless...
But I knew the show must go on. I pulled out my phone and texted everyone, "GO GO GO!"
It wasn't long before texts started coming in from friends...
"I was just on the radio!" And, "FOX News said they are coming to check it out!" And, "The Houston Chronicle is sending a reporter!"
Before long, I had a reporter from a major newspaper interviewing me.
I noticed traffic started to get way backed up - probably from my friend saying, "There's a guy in a suit giving away money on the corner of..." live on the radio.
When the Fox News truck pulled up in a the parking lot across the street, followed by a reporter and camera guy waving me over, I knew my plan had worked.
I walked across the street and was interviewed about why I was giving money away.
I was drenched in sweat. Hot. Exhausted.
There were about 30 fliers left, but my mission had been accomplished.
And this all started with a piece of cardboard, a marker, and one simple sentence.
Whether you're looking for that odd copywriting job for an ad you want to run, or you'd like an out-of-the-box marketing promotion/stunt to attract the media...
I'm your guy.
You ready to get started now?